Sungard Availability Services IT Events
Bringing intangible services to life across Sungard's IT events, we created a range of interactive experiences for customers
Client
Sungard AS
Event
Various
Stand Size
Various
Venue
Various
Sungard Events
STAND SIZE
Various
EVENT
Various
Bringing intangible services to life across Sungard's IT events, we created a range of interactive experiences for customers
VENUE
Various
CLIENT
Sungard AS
Playing off the concept of a pitch and putt course, we designed a distinctive ‘Glitch and Putt’ interaction driven by the unique Sungard branding and services. Angular and modern, we used the Sungard logo as inspiration for the mini golf course which was integrated into the exhibition stand itself. Using an adapted floor, we ensured a seamless blend of our ‘glitch and putt’ hole with the wider stand space.
Divided with a sharp clean angled line, the intense red of the Sungard brand provides immediate visual impact as well as practically dividing the interaction, meeting and display areas of the exhibition stand. Topped off with custom digital content, branded golf club and golf balls, a multi-functional, engaging and cohesive space was created to support Sungard as headline sponsor.
You're always there to talk things through and to run ideas past. It never seems too much trouble with you. When I've got what feels like a fairly challenging brief from the business, especially at the larger shows, I feel it's easy to work with you to get to a solution that delivers and is on budget. - Events Marketing Manager, Sungard
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